Voiceover Session Prep: 5 Actionable Tips For Producers
Producers! Get the lowdown on our top 5 tips that’ll make your next voiceover session in the recording studio a success.
Communicating the Unknowable – How to Nail Your Music Brief
Want to write a music brief but feel you lack the musical terminology to do so? Here’s the secret: you don’t need to speak music to brief music. Let’s look at why.
The first-of-its-kind exhibition changes the way blind and partially sighted people experience photography, and challenges the way sighted people understand the world of sight loss.
Featuring 15 incredible images from world-renowned photographers and Canon ambassadors, we were put to task to create immersive audio soundscapes for each image that interprets not only the environment of where each photo was taken but, the story that they tell, making it the only Photography Exhibition you don’t need to see!
Emerging Tech Trends vs. Human Experience
In the age of emerging tech trends, how powerful is creativity? The Futz Butler peers into the future to argue that tech will never replace human experience.
Why Creativity Needs Courage
Can you unleash your creative potential while satisfying stakeholders wary about doing something new? Yes. Creativity needs courage. In this article, we’ll discuss how to maintain your creative ideas with stakeholder goals for a truly unique piece that makes you, them, and your future audience happy.
How Great Ideas Create the Best Results
There’s a lot of noise at the moment about how AI is going to replace everyone in the creative industries. And whilst the concern is real, I believe there is an upside to this new sharp-elbowed algo-competition. It’ll drive better ideas. Let me elaborate. It’ll weed out those peddling generic, wallpapery content-by-numbers – as the…
Imagining the Unimagined: Why it shouldn’t sound the way you expected
Music born from creative risk can be an exhilarating experience.
But in a world of indistinguishable melodies, off-the-shelf chord changes and generic jingles that dull the senses, how can you stand out? And what does it mean to take a creative risk?
Get Your Audio Partner Involved Earlier
Transform your content by involving your audio partner early on. Discover the importance of sound and music in your creative journey to create something surprising, unexpected and truly unique,
The Modern Producer – From Facilitator to Peacekeeper
There’s a famous story about a movie producer on a plane. A salesman next to him, fascinated by the film industry and wanting to learn everything he can about it, sparks a conversation. He bombards the producer with a bunch of questions. “So, you shoot the films, right?” No, answers the producer; the director does…
Conviction or Stubborn? When to Stand Up for Your Ideas
When is the right time to stand up for your ideas? One of the greatest assets a creator can have working with clients is knowing which battles to pick. The balance between conviction and stubbornness is blurry at best and will vary from project to project and team to team. We ask if it’s possible to genuinely collaborate free of the repercussions and fallout of ego politicking?
Can Dolby Atmos really make up for empty stadiums at the 2020 Tokyo Olympics?
The games in Tokyo will historically be the first Olympics to be broadcast in the Dolby Atmos format, but with no fans in the stadiums, how will broadcasters truly take advantage of the format? And moreover how will each choose to deliver the most engaging audience experience?
