Music Briefing

Key Takeaways 1. Why Do Music Briefs Depend on Reference Tracks? It’s no secret that describing music is hard. Most people don’t have the vocabulary to explain what they hear in their heads, so they rely on reference tracks as a way to communicate. It’s a shortcut, a way to bridge the gap between creative…

Creating a music brief can feel daunting. Miscommunication, vague instructions, and poor planning can waste valuable budget and creative energy. In this guide, we highlight the 10 biggest music briefing mistakes you need to avoid to consistently deliver standout audio for your projects. Mistake #1: Not Clearly Defining Success or Accountability (And How to Set…

What makes a good brief? Find out how to save your brand time, costs, and reputation with The Futz Butler’s simple and effective music briefing process.

Want to write a music brief but feel you lack the musical terminology to do so? Here’s the secret: you don’t need to speak music to brief music. Let’s look at why.
The first-of-its-kind exhibition changes the way blind and partially sighted people experience photography, and challenges the way sighted people understand the world of sight loss.

Featuring 15 incredible images from world-renowned photographers and Canon ambassadors, we were put to task to create immersive audio soundscapes for each image that interprets not only the environment of where each photo was taken but, the story that they tell, making it the only Photography Exhibition you don’t need to see!

Can you unleash your creative potential while satisfying stakeholders wary about doing something new? Yes. Creativity needs courage. In this article, we’ll discuss how to maintain your creative ideas with stakeholder goals for a truly unique piece that makes you, them, and your future audience happy.

There’s a lot of noise at the moment about how AI is going to replace everyone in the creative industries. And whilst the concern is real, I believe there is an upside to this new sharp-elbowed algo-competition. It’ll drive better ideas. Let me elaborate. It’ll weed out those peddling generic, wallpapery content-by-numbers – as the…

Transform your content by involving your audio partner early on. Discover the importance of sound and music in your creative journey to create something surprising, unexpected and truly unique,

There’s a famous story about a movie producer on a plane. A salesman next to him, fascinated by the film industry and wanting to learn everything he can about it, sparks a conversation. He bombards the producer with a bunch of questions. “So, you shoot the films, right?” No, answers the producer; the director does…

When is the right time to stand up for your ideas? One of the greatest assets a creator can have working with clients is knowing which battles to pick. The balance between conviction and stubbornness is blurry at best and will vary from project to project and team to team. We ask if it’s possible to genuinely collaborate free of the repercussions and fallout of ego politicking?