Sainsbury’s

Start!

Client
Leland Music Supervision

Director
Freddie Waters

Agency
New Commercial Arts

Production Company
Pulse Films

An identical re-recording of the Jam's 1980 number one Start! indistinguishable from the original master - just without the vocals. Why? No instrumental was ever created... Our version needed to be so impossible to tell apart from the original recording that the client could cut back and forth between our mix and the original master seamlessly without the audience knowing.

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